86 Items found
Published: Tuesday 2 December 2008
Published

The Economic Security Strategy (ESS) campaign is intended to inform the community of aspects of the Australian Government's response to the global financial crisis. This component of the campaign is designed to raise awareness, among those for whom English is not a convenient language, of the financial assistance available, in the form of lump sum payments, and of access and eligibility requirements.

Published: Thursday 20 November 2008
Published

This campaign aims to attract the right people to sustain and enhance Defence capability by generating enough enquiries to successfully meet Australian Defence Force's (ADF) recruitment target. The campaign has been developed to position the ADF as a preferred employer among the target audience by establishing the brand positions of each of the services and by advertising a range of positions offered in the ADF.

Published: Thursday 20 November 2008
Published

The ABHI campaign is an information campaign, largely in cooperation with other states (excl Victoria) which promotes improved public health and reduced incidence of chronic disease. This component of the campaign takes a culturally relevant approach and includes advertising content and messages delivered through Indigenous media channels.

Published: Thursday 20 November 2008
Published

The Economic Security Strategy (ESS) campaign is intended to inform the community of aspects of the Australian Government's response to the global financial crisis. This campaign is designed to raise awareness of the financial assistance, in the form of lump sum payments, including access and eligibility requirements. Phase One is targeted at over five million pensioners, carers, seniors, people with a disability, veterans and families.

Published: Tuesday 18 November 2008
Published

The campaign's objectives are to raise awareness of the harms and costs to young people, their families, communities and society associated with drinking to intoxication, to encourage young people and their parents to question the acceptability and impact of intoxicated behaviour, to highlight the influence that parental attitudes to alcohol misuse and adult behaviour and drinking to intoxication can have on others and provide referral and support information for those who recognise a need to seek help.

Published: Tuesday 18 November 2008
Published

The campaign aims to promote the role of travel advisories and encourage Australians to use them as a routine part of overseas travel preparation. It seeks to reduce the number of Australians encountering difficulties overseas, and by leading more Australians to use safe travel tools, the campaign aims to improve the Government's ability to be able to communicate with and assist Australians in the event of a consular emergency.

Published: Sunday 16 November 2008
Published

The Australian Government has identified cancer as one of the seven National Health Priority Areas. The campaign targets young Australians 13-24 years of age and young adults 18-24 years of age as they have the worst sun protection behaviours and the highest frequency of sunburn. The campaign aims to educate young Australians about the importance of protecting themselves from skin cancer in five ways (hat, shade, sunscreen, sunglasses and sun protective clothing).

Published: Friday 24 October 2008
Published

The ABHI campaign is an information campaign, largely in cooperation with other states (excl Victoria) which promotes improved public health and reduced incidence of chronic disease. The campaign aims to update public perceptions on lifestyle choices and risk factors leading to obesity and resultant disease. It is anticipated that people will take positive action to be more active and modify their diet, leading to a reduction in instances of diseases.

Published: Friday 17 October 2008
Published

The objective of the Liquids Aerosols and Gels (LAGS) Trials is to assess the capability of various screening technologies to detect explosives in LAGs, with the ultimate objective of providing information to the Australian Government on the effectiveness and efficiency of the screening technology (in aviation security). The proposed public awareness strategy aims to raise awareness of the Trials amongst the travelling public, encourage their participation, and inform them of their rights and obligations during the Trials.

Published: Tuesday 14 October 2008
Published

The ABHI campaign is an information campaign, largely in cooperation with other states (excl Victoria) which promotes improved public health and reduced incidence of chronic disease. The campaign aims to update public perceptions on lifestyle choices and risk factors leading to obesity and resultant disease. It is anticipated that people will take positive action to be more active and modify their diet, leading to a reduction in instances of diseases.